Brand Impacts Business
May 11, 2011 (7:30 - 10:00)
You are the brand!
As communicators, differentiating ourselves and our businesses will continue to pose a formidable challenge, especially in this digital world of information overload.
Every business needs to stand out with a clear message. How do you break through the clutter so that your message is heard? Our guest speaker for May, Rhonda Page, has applied her 20 years of big business branding experience and created a user-friendly program that takes the confusion out of branding.
On Wednesday, May 11, Rhonda will review her six steps to achieving brand clarity:
Step 1: Getting clear on your vision
Step 2: Getting clear on your ideal audience
Step 3: Getting clear on your competition
Step 4: Getting insights
Step 5: Developing your differentiated message
Step 6: Bringing your brand to life
You will gain new ideas and ways to improve your own business, as well as a process you can take your clients through to help them get clarity.
For 20 years, Rhonda Page has been helping B2B and B2C global brands to differentiate themselves. In 2009, Rhonda launched know your difference™, recognizing the need for ‘brand clarity’ in small business. She recently launched her first published book which takes readers through her insightful and inspiring process.
Networking: 6:30 p.m. Brand Impacts Business: 7:00 p.m.
Wednesday, May 11, 2011
Location: e-Spot, Oakville
Free for members. $20 for non members.
This event is closed for registration.
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