September 2009
If you’ve been thinking about setting up a Web site for your business but don’t know where to start, talk to a graphic designer or two for some guidelines. HPCA designers agree that having a “flat” site is important, taking as few clicks as possible to get to the content. “People don’t want to have to click down and down and down to get information,” says Craig.
Read more … Designers share Web site advice
If the thought of “working a room” is nerve-wracking, break up your networking goals into smaller, attainable steps. Basically, networking for business is getting to know people so you can help each other. I suggest the best way to accomplish this is by meeting people one-on-one over a nice hot coffee.
Read more … Coffee talk—how to build business while sipping java
Newsletters are a popular way to keep in touch with people, from current and prospective clients to members of associations to friends and family. Before launching one, whether it’s printed or electronic, take some time to think about why you want to send a newsletter, who is going to read it, how you’re going to send it—oh yes, and how you’re going to keep it on schedule!
Read more … So, you want to do a newsletter